Akanksha Dey

Bengaluru, India · open to remote (US / IN)

About.

I work where product marketing, growth and go-to-market meet. I started in audience research and trend discovery, and grew into positioning, launches, paid acquisition, partnerships, events and community.

My work has taken me from a 10K → 120K media page to franchise launches across India, a consumer dating app, a 15K-person creative-tech community, enterprise ABM, and now technical content for an AI reliability startup.

The common thread: work out what an audience needs to understand, why a product matters to them, and how to turn that into action — then measure it and do it better.

What I bring

Product marketing

  • Positioning & messaging
  • ICP & audience research
  • Launch / GTM plans
  • Competitive analysis
  • Product & landing-page copy
  • Sales & franchise enablement

Growth

  • Paid social (LinkedIn, Meta, Google)
  • Lead generation
  • SEO & AEO
  • Founder-led distribution
  • Lifecycle, email & drips
  • Experiment & reporting

Community & Distribution

  • Community programmes
  • Events & sponsorships
  • Ambassador & UGC programmes
  • Founder authority content
  • Technical blogs & explainers
  • WhatsApp / LinkedIn communities

Timeline

Some of these overlapped — freelance and independent work ran alongside full-time roles.

  1. Sep 2026 — nowVoxMith — Product & Growth MarketingContractTechnical content, SEO/AEO, outreach — 2× traffic, 4 demos.
  2. May 2026 — nowCrown Information Management — MarketingFull-timeTechnical explainers, 5+ webinars, 43+ organic enquiries.
  3. Mar 2026 — nowAccio Club — Community ManagerIndependent project15K community, 50+ events in 5 cities.
  4. Feb — May 2026LOCUS — Growth & Brand MarketingFull-time contractBrand, UGC engine, podcasts — 5K followers, 300 downloads.
  5. May 2025 — Jan 2026The Little Gym India — Marketing ExecutiveFull-time6+ franchise launches across a 50+ centre network.
  6. FreelanceTrue North Infotech — B2B Growth & GTMFreelance20M impressions, 7× inbound leads.
  7. FreelanceSchool of Sanskriti — Growth & ContentFreelance0 → 50K followers.
  8. FreelanceFounder-led Growth — Founder Content StrategistFreelance7+ founder profiles, 10M+ LinkedIn views.
  9. EarlierIWTK — Content & Research StrategistFreelance10K → 120K followers, 100M+ views.

Tool stack

What I build with — across AI research, GTM, growth analytics, content and automation.

  • Claude
  • ChatGPT
  • Perplexity
  • Clay
  • Apollo
  • Treg

AI & Intelligence

  • Figma
  • HubSpot
  • Typeform
  • Crunchbase
  • LinkedIn Sales Navigator

Product Marketing & GTM

  • GA4
  • Google Search Console
  • Ahrefs
  • Semrush
  • PostHog

Growth & Analytics

  • Canva
  • Google Docs
  • LinkedIn
  • X
  • Luma
  • WhatsApp

Content & Community

  • Composio
  • Make
  • Zapier
  • Gumloop
  • Framer
  • GitHub
  • Vercel

Automation & Web